With his usual talent for organization and clarity, Daniel Pink, the author of Drive, offers the following tweet-sized summary of the book: “Carrot and stick are so last century. Drive says for 21st century work we need to upgrade to autonomy, mastery and purpose.”
In these challenging economic times, it may seem strange to suggest that people are not primarily motivated by external rewards, but Pink makes a compelling case for the fact that internal motivation is what is really driving us, once basic living needs are met.
If you don’t believe this can produce something of real value, he is saying, just consider the many open-source Internet initiatives, e.g., OpenOffice.org, Mozilla Firefox, WordPress, Linux, etc., with new ones cropping up almost every day, run by volunteers who have chosen to put their energy where their authenticity lies.
When tea became trendy, I gave in and, with a sigh, supplemented my grandmother’s depression glass dishes with a few pieces from the new array of tea service paraphernalia available in gift shops. 
A few weeks ago a client asked me if I’d ever watched “The Apprentice”. 
