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An often cited rule in business claims that the three secrets of success are location, location, location. But there are places which are not ideally situated and which are yet able to beat the odds.

Belfast, Maine, for example.

Belfast’s stately homes and brick buildings were constructed in the 19^th century with wealth from shipbuilding and maritime commerce. When these industries faded in the 20^th century, the town survived by turning its waterfront into a home for poultry, sardine, and potato processing plants. Then, with the decline of manufacturing, it turned to tourism, until in 1962 Route 1, Maine’s coastal highway, was rerouted west of downtown.

It felt like a death blow, but Belfast was once again able to reinvent itself. It understood that the bypass actually had the benefit of preserving the city’s historic character and relaxed, small-town feel, and since the 1980s this hidden gem near the top of Penobscot Bay has enjoyed a rebirth as an arts and cultural center, attracting visitors (like me) who are willing to go a little out of their way to experience its authenticity.